The fact that over 1.3 billion people worldwide live without access to electricity has inspired Grammy Award-winning rock band Linkin Park to launch a solar lighting campaign in support of the United Nations’ 2012 Year of Sustainable Energy.
Linkin Park is asking supporters to donate $10 at Power the World to give a renewable, clean, solar light bulb, made by Nokero, to families without access to electricity in Haiti.
Power the World is a pledge to help 1 million families gain access to sustainable energy solutions by the end of 2012. Last month, Linkin Park pledged their support of the UN Secretary-General Ban Ki-Moon’s Sustainable Energy For All Initiative. The band and their non-profit organization Music for Relief, which has raised over $5 million for victims of multiple disasters across four continents, have partnered with the UN foundation and Earthspark International to bring clean energy solutions to families without access to electricity, starting in Haiti.
“We chose Haiti for this project because the country faces severe energy poverty,” says lead vocalist of Linkin Park Mike Shinoda. “There are 34 million people in the Western Hemisphere who have no access to modern energy; 8 million of them are in Haiti. By helping Haiti we can make a huge impact, so it’s a great place to start.”
Earthspark International is a United Nations Environment Program (UNEP) partner creating supply chains and business practices to support small-scale clean energy entrepreneurs in Haiti. The organization chose Nokero N200s to be distributed in Haiti because they are safe, affordable, and environmentally-friendly solar solutions. Earthspark International has re-branded Nokero N200 bulbs as “Eneji Pwop,” meaning “clean energy” in Haitian Creole.
This holiday season, Linkin Park is asking you to give the gift of light by donating a Nokero N200 Eneji Pwop to Haitian families in need. Without access to electricity, people have to use expensive and dangerous kerosene or candles leading to over one million of deaths each year due to fire and pulmonary disease.
By having fans share the message with friends and family, Linkin Park hopes that governments, large companies, and non-governmental organizations will take action to make an enormous impact on solving this energy-poverty problem.
Together, we can be part of the solution. As Linkin Park lead guitarist Brad Delson says, “You can help us empower the planet and power the world by joining us at PowertheWorld.org.”